---
title: "Setting a Default Variant"
description: "Determine which variant you want customers to see when they come to your product page"
url: https://help.cartgenie.com/en/articles/218-setting-a-default-variant
collection: "Products & Categories FAQ"
updated: 2026-06-20
language: en
---

# Setting a Default Variant

Determine which variant you want customers to see when they come to your product page

When you first create a product with variants in CartGenie, there is no “default variant” which means when a customer comes to the product page, the parent product information is shown and no options are selected for the option sets (such as size, color, etc.). Before a customer can purchase a product, they must choose each option preference.

You can change this by setting a **default variant**.

## What a Default Variant does:

-   It pre-selects your selected variant for all customers (ex: Small / Red) when loading the product in a list or single page
    
-   This means customers can immediately click the “Add to Cart” or “Checkout” buttons as all options are already selected
    
-   CartGenie sends your default variant info & image to Webflow to load natively
    
-   Retains all your other variant and parent information
    

## How to Select a Default Variant

Open your product in CartGenie and go to the **Variants** tab.

Click into the variant you want to set as your default and click the **Set as Default Variant** option. Then click **Save Changes.**

![](https://staticfiles.gleap.io/gattachments/06Tr12g5u3kjJzASs9kFCWIdKivkAilYuOcHko3DnZFseG9HLQ2mP7KmuM9wb3kY4AxAajRKT14.png)

You will now see a star icon next to the default variant in your list.

![](https://staticfiles.gleap.io/gattachments/jReT7MBpZ1dwtXrvNzjKG8FzkLwEQMFqx1M0ThBBPRL7t7GXFNP2HqBcGt2AsKgzeW7DPgEBO0n.png)

## Changing or Removing a Default Variant

You can also select a different variant at any time and set it as the default.

Or you can **remove the default variant** by going into the current default and clicking the **Default Variant** option to deselect it.